The photo in the story is full of NU gear...if this becomes "something", and there's no certainty that it will, let's hope NU's AD isn't the last to figure it out.
"CEO Kevin Plank's comments on CNBC praising Trump make it “nearly impossible to effectively build a cool urban lifestyle brand in the foreseeable future,” according to the note by Susquehanna International Group, an industry research firm
Though Susquehanna does not think the brand will lose its deal with basketball star Steph Curry, "it simply cannot be good for business if the face of Under Armour spoke out so pointedly against the CEO’s comments,"as Misty Copeland, and Dwayne "The Rock" Johnson also did.
According to NPD sports analyst Matt Powell, younger shoppers greatly consider the moral implications of where they spend their dollars."
"CEO Kevin Plank's comments on CNBC praising Trump make it “nearly impossible to effectively build a cool urban lifestyle brand in the foreseeable future,” according to the note by Susquehanna International Group, an industry research firm
Though Susquehanna does not think the brand will lose its deal with basketball star Steph Curry, "it simply cannot be good for business if the face of Under Armour spoke out so pointedly against the CEO’s comments,"as Misty Copeland, and Dwayne "The Rock" Johnson also did.
According to NPD sports analyst Matt Powell, younger shoppers greatly consider the moral implications of where they spend their dollars."
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