Great article in the Athletic about the start of the BTN.
(ESPN's Mark) Shapiro told (Big Ten commissioner Jim) Delany forming a new network “would be a roll of the dice.” Delany responded, “Consider them rolled.”
At 7 p.m. ET, on Aug. 30, (Dave) Revsine sat in front of the camera and read these words: “Eleven schools, 252 varsity teams and one great network to carry all of it. Welcome to the Big Ten Network, your ultimate source for Big Ten sports.”
(ESPN's Mark) Shapiro told (Big Ten commissioner Jim) Delany forming a new network “would be a roll of the dice.” Delany responded, “Consider them rolled.”
At 7 p.m. ET, on Aug. 30, (Dave) Revsine sat in front of the camera and read these words: “Eleven schools, 252 varsity teams and one great network to carry all of it. Welcome to the Big Ten Network, your ultimate source for Big Ten sports.”
