Sun Times article on how the conference’s next TV deal may bring it mas mucho dinero.
The operative part:
“The Big Ten’s contracts with Fox/BTN, ESPN/ABC and CBS expire after the 2022-23 season…Industry insiders think the conference could bring at least close to the $1 billion annual average predicted in reports by Sports Business Journal and Front Office Sports. The conference is earning $440 million annually from its current deals, which began in 2017.
The operative part:
“The Big Ten’s contracts with Fox/BTN, ESPN/ABC and CBS expire after the 2022-23 season…Industry insiders think the conference could bring at least close to the $1 billion annual average predicted in reports by Sports Business Journal and Front Office Sports. The conference is earning $440 million annually from its current deals, which began in 2017.