The reason I link to this non Big Ten team is just that I thought (and maybe I am late to the party and this is old news), I thought the NIL needed to get cookin' was twice or three times as much. This doesn't mean I like or support the NIL system. I am just saying a team like SJ would be paying much more. (Rutgers basketball NIL budget is 3.5 million per a different article in the Post).
nypost.com

Inside $4M NIL investment and Rick Pitino magic that sparked St. John’s revival
St. John’s started late in Rick Pitino’s first season. It had almost an entirely new roster to fill and was like a runner who was laps behind.
