I'm really sorry about the following comment, Lou. I know you work hard on the site. But I hope you won't mind the following criticism. Go ahead and delete it in a week if you think it's too rude. It's your site. But I've felt this for awhile, and I hope you'll at least give it time for people to consider it.
I have often considered paying the subscription, but in the end I haven't. Sure, part of it is a cheap side. But the real reason is the level of basketball content. And I BARELY ever look at any football info.
Let's be honest: It's always been fairly evident that basketball is the ugly step-sister of football on this site. Of course, I don't see the click rates, so I don't know what the basketball side of your business deserves. I can completely see the argument that football deserves far more than basketball, especially at NU. But the investment also wasn't made to build up basketball clicks when times were tight. And it's only been recently that some effort has been put into basketball. Maybe since 2016? There were MANY years before that when a finger wasn't lifted for basketball.
I think you should also reasonably consider the many mentions of Haywood above as your basketball expert.
Let put it this way: who was the kid who ran the scout.com or 247.com(??) NU site at the beginning of the Collins era? I forget his name. He went on to the B10 Network.
It was fairly obvious, fairly quickly one of the coaches was using him to build up interest in the program, and feeding him good inside - key word - information. He also attended practices, built a relationship with players and he hustled. It was more than him commenting what was on TV or at press conferences. He did some quality reporting, and I quickly paid for that site.
Granted, I was screwed by Scout/247 in the end.
Lastly, one of the stated problems was "repetitive bickering." I think you also need to consider what steps you took to limit that. And if you did take steps, how long did it take you to jump in before it drove down the value of your board? I agree with your hands off approach to the boards, but it was fairly evident it was often allowed for too long.
I enjoy having a place to chat it up with fellow Cats fans. And I appreciate that you've always provided that, rather than anybody needing to start a Reddit site.
But if there's a cost to the board, I really don't know if I'd follow. I think you know there's just not that much value to so much of the basketball info.
I wouldn't blame you if you set a cost for the board. It's your business. But I couldn't be more on the fence, and I always wish you the best of luck with this site.